Louis C.K. is easily my favorite comedian and has been for some time (Though Dave Attell is close 2nd). Louis recently made a cool million… and gave most of it away.
Louis C.K. wrote, directed, edited, produced and pretty much did everything else him self in creating his most recent stand up comedy release. He uploaded it to the internet and sold it through paypal as a $5.00 download. 12 days after its launch he had grossed over a million dollars in sales. Why> Because he’s a fucking comical genius… he also happened to have a simple fool proof idea and the balls to try it.
In his words “The experiment was: If I put out a brand new standup special at a drastically low price ($5) and make it as easy as possible to buy, download and enjoy, free of any restrictions, will everyone just go and steal it? Will they pay for it? And how much money can be made by an individual in this manner?”. To top it all off, Louis C.K. felt guilty for the money he earned and has so far donated $280,000 of it too charities suggested to him through his twitter account. He goes on to explain “I’ve never had a million dollars all of a sudden. And since we’re all sharing this experience and since it’s really your money, I wanted to let you know what I’m doing with it. People are paying attention to what’s going on with this thing. So I guess I want to set an example of what you can do if you all of a sudden have a million dollars that people just gave to you directly because you told jokes.”. Good man.
If you are not familiar with the man, here are some choice examples of his stand up: